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For taking care of business in style.
We’ve officially upgraded the least glamorous part of pet parenting! Meet our first-ever limited edition pet waste bag dispenser. Designed for the reality that keeping things clean is part of the (puppy) love. Adorned with our signature G-logo, this Sunset Pink accessory clips to our You Look Good Leash and fits our Smile Wave Pet Waste Bags perfectly.
Materials:
ABS Plastic with Silicone Coating.
Color outside the lines.
A creamy, long-wearing eyeliner pencil that glides on smoothly with rich, buildable, blendable color, supplying endless options for creative expression. Go bold or get subtle with demi-matte, dense pigments for crisp, true color that won’t rub, tug or transfer. This soft (but never too soft!) formula goes on in seconds and easily creates a sharp, defined line, with just enough dry-down time to blend it out for a diffused, smokey look—if that’s what you’re after.
- Inspired by the archives of art history, and calling for your own creativity, No. 1 Pencil’s 10 shades include a mix of bold and classic colors.
- Once the formula sets, it’s water-resistant, transfer-resistant and lasts up to 12 hours — so you can spend more time doing you, and less time doing touch ups.
Key ingredients:
Water and transfer-resistant (once set), No. 1 pencil is formulated to last up to 12 hours without touch-ups.
Product details:
- Buildable
- Longwearing
- Cruelty free
- Vegan
Dermatologist-tested, ophthalmologist-tested, water-resistant, suitable for contact lens wearers, suitable to wear on the water line, suitable for sensitive eyes
Dry skin’s best friend—an ultra rich, buttery moisturizer.
A luxuriously rich yet fast-absorbing face cream that delivers a surge of long-lasting hydration. The buttery texture and blend of botanical oils and glycerin melt into skin to give you a smooth, dewy finish that’s perfectly prepped for makeup.
Key ingredients:
Rich in ceramides and fatty acids that reinforce skin’s natural moisture barrier, lock-in moisture long-term, and improve radiance over time.
- Glycerin: Mimics the skin’s natural moisture factor for ultimate hydration.
- Customized Power Primers: Tailored to dry skin, creates a smooth base and prepares skin before makeup.
- Ceramides 3 & 6: Oily waxes that naturally occur in skin and fortify its moisture barrier
- Essential Key Fatty Acids: Babassu oil provides lipid-rich fatty acids, helping to seal in moisture.
- Buddleja Officinalis Flower Extract: Antioxidant known to soothe dry skin and helps prevent photoaging through blue light protection.
Clinical studies:
The Priming Moisturizer Rich consumer study was conducted by a third-party testing facility and included 33 people between the ages of 18 and 50. They used the product in plain packaging for one day and completed a questionnaire based on their experience. Priming Moisturizer Rich made skin feel more hydrated and created a smooth canvas for makeup.
- 100% agreed the product absorbs quickly and easily and feels gentle on skin.
- 97%a greed skin felt smoother, moisturized and nourished.
- 94% agreed it provided a smooth base for makeup.
Product details:
- Nourishing
- Moisturizing
- Cruelty-free
- Non-comedogenic
- Vegan
Formulated without fragrance, silicone-free, recyclable glass
More skin, less makeup.
An undetectable wash of color that evens out skin’s appearance but won’t hide your freckles, cake your pores, or cover you up. The ultra-thin, breathable formula leaves you with a smooth, dewy finish that lets your skin shine through. Diamond Powder gives a brightening, soft-focus effect and minimizes the appearance of pores, while Glycerin acts as a moisture lock to attract hydration. Comes in 12 super sheer shades.
Key ingredients:
Diamond Powder helps visibly brighten and blur your skin, while glycerin (a water magnet) draws in moisture.
- Diamond Powder: Gives a bright, blurred effect, while minimizing the appearance of pores.
- Glycerin: Helps skin attract and retain moisture
Product details:
Dermatologist-tested, ophthalmologist-tested, formulated without fragrance, non-comedogenic
- Refining
- Breathable
- Enhancing
- Vegan
- Cruelty-free
A super gentle cleansing experience.
A pH-balanced gel-cream cleanser that’s suitable for all skin types. Formulated with gentle, conditioning ingredients, this cleanser dissolves dirt, oil and makeup while leaving skin soft and nourished–never stripped.
Key ingredients:
Formulated with 5 deep conditioning ingredients—including Pro-Vitamin B5 and Allantoin—for smooth, baby-soft skin.
- Rose Water: We replaced 1/4 of the H2O content with soothing rose water (bonus: smells great!).
- Comfrey Root Extract: Contains allantoin, which is like dry skin’s comforting best friend.
- Xylitol: Humectant that helps boost skin’s water reserves and reinforce its moisture barrier.
- Pro-Vitamin B5: Like the nutrient found in mushrooms, avocados, and lentils, it’s a powerful natural and nourishing moisturizer.
Product details:
Dermatologist-tested, vegan, non-comedogenic, formulated without fragrance, ophthalmologist tested, suitable for sensitive eyes and contacts lens wearers.
- Nourishing
- Soothing
Tough on makeup, nice on skin.
A gentle makeup remover that melts away long-wearing and waterproof formulas—without needing to rub or tug the skin. The perfectly-proportioned blend of micellar water and weightless oil create a dual-phase formula that easily dissolves makeup, while Pro-Vitamin B5 conditions so your skin feels soft and fresh after use.
Product Description:
- Conditioning
- Gentle
- Cruelty free
- Vegan
Key Ingredients:
- Micellar Water
- Pro-Vitamin B5
- Comfrey Root Extract
A classic, made mini.
Small but mighty, this beloved bag keeps all your can’t-leave-home-without-them essentials within reach. With one main compartment and a zipper closure, the Mini Beauty Bag allows you to experience the convenience of our classic Beauty Bag wherever you may go. Now in two fun colors—iconic red and soft pink.
Product details:
6.75" Across, 4.5" Tall, 2" Depth & Gusset
- Exterior: Cotton
- Interior: Polyester
Transform your cleansing routine.
A nourishing and transformative gel‑balm cleanser that gently dissolves makeup, SPF and impurities. Massage onto dry skin, add water to emulsify and rinse or gently wipe away with a clean, damp cloth for a soft and hydrated canvas.
Key Ingredients :
Botanical Oil Blend
Glycerin
Sugar‑based Surfactants
A vibrant, high-shine lip gloss.
A comfortable lip gloss with a glassy finish and just the right amount of sticky. The applicator delivers instant shine with one swipe.
Key ingredients:
Vitamin E and Jojoba Oil work together to keep lips cushion-soft and moisturized.
- Conditioning Jojoba Oil: Helps the gloss smooth on and spread out evenly—no goopy feeling!
- Vitamin E Acetate: Leaves lips feeling moisturized and cushiony soft
Product details:
Dermatologist-tested, formulated without alcohol, and formulated without fragrance.
- Enhancing
- Cruelty-free
- Vegan
A true-to-lip pencil with creamy, lasting coverage.
A creamy, medium-coverage lip pencil that enhances your natural shape and tone. Available in an array of true-to-lip, nipple-matched shades.
Key ingredients:
Water-resistant formula visibly enhances shape, tone and texture of lips while ensuring a luxuriously comfortable feel.
- Fractional Quartz: Ensures a luxurious and smooth application for a natural finish.
- Jojoba Oil: Helps keep lips soft, smooth, and moisturized.
- Lip Grip Complex: Helps keep the formula in place so sweat, smudges and life don’t get in the way.
Product details:
Dermatologist-Tested, suitable for sensitive skin
- Longwearing
- Smudge-Resistant
- Transfer-Resistant
- Water-Resistant
Extensions without the extensions.
Our best-selling mascara visibly lengthens and lifts lashes for a baby extensions effect. More: ‘Your lashes look good’ than ‘your mascara looks good’. The weightless, flexible formula will give you natural-looking lift and length with teeny-tiny fibers that coat each individual lash from root to tip for maximum definition. Come for better-looking lashes, stay for the long-wearing, water-resistant (not waterproof) formula that stays in place for up to 12 hours—without smudging or flaking*. *Tested on Lash Slick in Black only.
Key ingredients:
Provitamin B5 and Biotinyl Tripeptide-1 create sleek, shiny, cared-for lashes, making it the perfect go-to mascara.
- Japanese Fiber Technology: One and two millimeter-long curved fibers cling onto each individual lash, adding length without weighing down your lashes. Consider these your “extensions.”
- Vegan Biotin: Conditions for softer feeling lashes over time.
- Natural Shine Polymers: Enhances the formula’s black pigments so lashes are extra shiny and sleek.
- Tapered Comb Brush: The tiered bristles and precise tip separate top and bottom lashes at the root, ensuring even application.
Product details:
Smudge-resistant, formulated without fragrance, dermatologist-tested, ophthalmologist-tested, suitable for sensitive eyes and contact lens wearers* (*Tested on Lash Slick in Black only.)
- Conditioning
- Cruelty-free
Dreamy, shimmering eyeshadow.
This soft, glistening eyeshadow creates a sheer, shimmering veil of color—locking onto lids and lasting all day without creasing. Ultrafine pigments float through a buttery base for a silky, blendable formula that swipes on seamlessly and maintains its pretty, glistening look long after it settles. Available in 8 shades with different pearls, flecks, and special effects for the lit-from-within, multi-dimensional glow of your dreams.
Key ingredients:
Softlock Technology locks pigment and pearls onto lids for up to 12 hours—without fading, smudging, or creasing (so there’s no need for primer!).
- Floating Multicolor Pearls: Ultrafine reflective pearls, in colorways custom-balanced for each shade.
- Film-Forming Polymers: Flexible polymers that use thermoplastic elastomers and silicone resins for substantivity.
- Angled Doe Foot Applicator: The long edge allows even distribution across the lid, with a precision tip for detailing.
Product details:
- Easy
- Enhancing
- Longwearing
- Cruelty-free
Dermatologist-tested, formulated without fragrance, ophthalmologist-tested, suitable for sensitive eyes and contact lens wearers
